COMMUNITY-FIRST PROJECT MANAGER: JENA ARGENTA info @ jenaargenta.com

CLASS/SESSION SCHEDULE 2025 (full class details listed below registration information)

3/17 Intro to Arts Business & Culture
3/24 Relationships & Support
3/31 Business Arts
4/7 Marketing Arts
4/14 Protections & Accounting
4/21 Presentation Arts

CLICK HERE TO REGISTER FOR 2025 SESSIONS

Sustainable Arts Program (SAP) is a professional development and community incubator presented by the Orange County NY Arts Council (OCNYAC). Dynamic course seminar blocks are led by business industry leaders and artistic counterparts. SAP is designed to support individuals at all levels interested in engaging with a broadly defined Arts Sector-- a key driver in our economy and a key force in shaping the overall ethos of our county and communities. In addition to block seminar components, participants will have the opportunity to join hands-on supplementary workshops, cross-sector points of engagement, and networking events.

Class size is limited, so registration is encouraged but not required. Walk-Ins are welcome, however, if capacity is reached, non-registered guests may not be able to attend the class.

COST:

OCNYAC Members Individual and Above ($150+) - Included in your membership

OCNYAC Members Friend (pay what you can) - $20 per session

Non-Members - $35 per session

**Please note: OCNYAC is committed to removing barriers. If cost prohibits your attendance, please reach out to us at connect@ocartscouncil.org for alternate arrangements which may include waived fees.

All sessions will be held at:

CoLab Goshen - 45 St John Street, Goshen NY 10924

Mondays 5pm-8pm

You will be sent an invoice for payment at the conclusion of all sessions. Cancellation of session registration will be accepted until 8am the day of the session. No shows will still be charged for the session.

CLICK HERE TO REGISTER FOR 2025 SESSIONS

FULL CLASS DETAILS

3/17 INTRO TO ARTS BUSINESS & CULTURE
-Course overview
-Art paradigms/Biz paradigms: Ecosystems & economics
-Crafting aligned artist & value statements
-Writing from a place of legacy
-Creating Cultures of Intentionality

3/24 RELATIONSHIPS & SUPPORT
—Community building & impact
—Self-reflection & circles of support
—Emotional intelligence & servant leadership
—Organizational management, cross-sector partnerships & negotiation
—Navigating change while retaining institutional wisdom
—Entrepreneurial mindset & a wide angled view.

3/31 BUSINESS ARTS
—Business Models
—Strategic Planning
—Budgeting & Bookkeeping
—Insurance
—Grass roots networking & promotions
—Navigating the Arts Industrial Complex

4/7 MARKETING ARTS
—ABC’s of strategic branding
—Media calendars & promotion/ launch timelines
—Digital marketing
—User design
—Websites & traffic
—Newsletters

4/14 PROTECTIONS & ACCOUNTING
—Contracts, Agreements, Licensing
—Types of Intellectual Property
—Legal Protections
—Accounting
—Taxes, grants, fundraising structures

4/21 PRESENTATION ARTS
—Building & supporting a case of viability
—Pitching projects & proposals
—Presentation techniques & tech
—Behind the scenes look at panel processes

CLICK HERE TO REGISTER FOR 2025 SESSIONS